Eric Tsang, Natalis Chan, and Alan Tam are responsible for establishing Star East, a production and entertainment company based in Hong Kong. Idols from Hong Kong are represented by this company, which acts as their management agency. In addition to that, it is the parent firm of the film and television production company known as BoB and Partners Co.
Ltd. Star East was established in 1983, and the production of the film The Dead and the Deadly, starring Chow Yun Fat, was the company's very first project after its launch. The firm has now gone on to produce a number of critically acclaimed movies and television programmes, some of which include the film series Young and Dangerous and the television show Burning Flame.
Over the past few years, Star East has placed a significant emphasis on expanding its online presence, beginning with the development of its official website and continuing with the establishment of a YouTube channel. In addition to this, the company has been involved in the production of material for the internet, such as the web series The Gourmet Detective.